Ah, I see. Upon further investigation, I read that you can submit an application to be an exhibitor, but you must meet certain criteria, which I don't currently meet (established online for 6 months and have a substantial web presence). Hopefully, by next year, my web presence has reached a higher profile. Time will tell! Regardless, I'd likely at least attend next year to check it out and hob nob with the other NE webcomic creators.